Blogs will Change Your Life

This Business Week Article is very interesting.

What blogging is doing is creating a 'real' conversation between businesses and their customers.. Professional PR and Marketing will have to revamp the way they've always created 'super steril' messages in the past. The public is now too informed to not know any better or simply just believe company press.

I read blogs for all my news already. Sometimes I look at latimes.com but mostly I just read what others are finding out there.. it's like all these tiny little news elves scrambling to find my news for me... love it!

Matt